We like to provide “short domains” for our websites to allow for easy access and sharing. These domains are faster to type and take up fewer characters which is important when using services like Twitter.
Before we had the flip.lol short domain for upsidedowntext.com, we had udtxt.us. We made a big mistake, and we let udtxt.us expire. One of our competitors who also has a text flipping service purchased the expired domain and re-directed visitors to their website. We realized our mistake, and placed a back order on the domain. Our competitor didn’t renew this year, so we are now once again the proud owners of udtxt.us! We will continue to promote the flip.lol short domain since it is far easier to remember, but udtxt.us works too! Both flip.lol and udtxt.us now re-direct to upsidedowntext.com.